What you get: A really good feeling that I’m the right guy for the job.
Once I’ve got all the details and a clear sense of project scope, I give you a firm quote and a statement of work you can sign electronically.
I’ll send you a contract and an invoice for a 50% down deposit and schedule you in for my earliest availability (usually 2 – 3 weeks).
I might also ask for…
What you get: A firm quote and a scheduled kick-off date. Wahoo, we’re working together!
I’ve worked agency-side with marketers, SEOs, devs and designers, so I know exactly how to mark up drafts to ensure everyone understands the “why” behind what I’ve written and how the copy should look when it’s live.
What you get: A startlingly good first draft full of comments and questions.
You review what I’ve sent and give me your no-punches-pulled feedback. I’ll talk through the draft and wireframes with you, then get to work making revisions. It rarely takes more than one round.
When you’ve got a draft you’re happy with, you pay me the final 50% and I release the completed documents.
What you get: A publish-ready piece of content without any creative-diva attitude.
BOOM – the moment of truth, baby! You set the content loose on the internet. The crowd goes wild, sales go through the roof and the next thing you know, the President is calling you for some reason. Congratulations! I’ll be on deck to make sure the copy and design come together in the best possible way.
What you get: Leads, sales, the adoration of your audience and an irresistible urge to hire me again/recommend me to all of your friends.
After briefly basking in the glory of a job well done, it’s right back to work. For website copy, ad campaigns and landing pages, I can draft variants for split testing that will improve upon even our best-performing controls. You share the data you’ve collected, I craft the next winner.
What you get: Variants for testing and a reliable, CRO-savvy copywriter who already knows your business and is itching to make you more money.