My Rates

Copywriting Rates: So… whattaya charge?

Thanks for asking!

1. I quote per project.

You get a firm price, broken out based on exactly what I’m going to deliver for you. No guesswork.

Hourly rates are broken for both of us: I’m incentivized to type slowly, you’re incentivized to micromanage.

No thanks. 

A project rate gives you a predictable cost for a clear deliverable, NOT for the time I spent hunched over a keyboard. We both win.

2.  Due to demand, I am unable to accommodate projects with budgets below $5,000 (single project, or across a single month)

That’s not a package or a quote for your project (since I haven’t seen it yet), just a benchmark to keep in mind.

Clients hire me because I know how to multiply their investment and save them sanity in the process.

I’ll still quote you a custom rate based on whatever you need — so if you’re not sure, ask.

3. There are some clients I don’t click with.

I know what I’m good at, who I work best with, and what I like working on. That means I won’t waste your time.

I’m a terrible fit for clients who…

  • Want something “cheap”
  • Just “need it done quickly”
  • Do not value research
  • Need someone for on-call odd jobs (my schedule doesn’t work that way)
  • Operate in adult niches

I’m a great fit for clients who want someone…

  • Experienced: clients like HubSpot, WP Engine, and InsightSquared have trusted me to help them convert.
  • Organized:  I follow a process, so you know exactly what to expect.
  • Efficient: I get things done right the first time, so you haggle less and go live faster.
  • Accountable: I check in without being asked to, so you always know where we’re at.
  • Proven: I know what it takes to get you more customers (which is why you’re really hiring me).

These people are confident they made a good investment. So are the folks who recommended me.

Some other useful details:

1. A deposit is required for every project.

Your deposit effectively holds your spot in line. Your spot is held when the funds hit my bank account. If you cancel within one week of kickoff, I’ll refund half of your deposit, because that’s time I could’ve given someone else.

Deposits are either 50% upfront or on a milestone basis for larger projects.

2. It’s best to get on my calendar immediately.

I book up in advance, so 11th-hour turnaround times aren’t always possible. If you’re planning a project for the near future, you need to contact me right now.

3. I accept cheques/checks/Czechs, bank transfers, direct deposits and payments via Stripe (credit card).

I’ll happily take your money via cheque or, for those of us not living in the 90’s, Stripe (credit card payments).

I also accept international electronic bank transfers, and for the few (but proud!) Canadian clients I work with, I happily accept e-transfers.